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Podcast Shownotes
The Two Types of Metrics to Track For Measuring Success: Leading & Lagging Metrics | 116
When it comes to marketing, there are so many metrics to track that it can be overwhelming. However, when you are creating your business and marketing goals, you’ll find that some metrics have more influence than others. Understanding the difference between lagging vs leading metrics can help you make decision in real time and get the results that you are wanting to achieve.
Reverse Engineer Your Goals for Teacherpreneurs | 25
It's so important to start with the end in mind when you're planning a launch and an ad campaign. All too often we just throw money at a launch and hope everything goes well. But then we question how successful it actually was… This planning will allow you to have more confidence in your campaign (whether or not it's actually doing well) because you'll have targets…
The 6 Facebook Ad Metrics to Track When Building an Email List | 19
Using FB ads is a great way to drive traffic to your lead magnet and grow your email list. Like with any campaign, it’s important to follow the number and data to ensure your money is being well spent. In this episode, we discuss 6 key data points that will help you know…
FAQs: Which TPT product should I promote with Facebook ads? | 14
Knowing which TPT products to pick to promote can be a daunting task. There is so much data to analyze and it can really be overwhelming. So in this week’s episode, we explore some key data points that we can use to optimize our TPT listings and also select the perfect products to promote using FB ads.
6 | The Importance of Numbers and Data in your Teacher Side Hustle
As your business grows, you’ll go through different phases that require new focus and will challenge you in ways you never expected. This episode covers four common phases that digital businessed go through as they grow.